· The number of users on online dating apps and sites continues to increase. 1. The Number of Dating App Users Grew to Million in Even though dating apps have · Nearly million online users of dating services were forecast for , with million users of matchmaking services and 70 million casual daters. The global revenue of · Number of online dating users in the U.S. m. Number of U.S. smartphone dating app users. m. Overview. United States: online dating revenue Share of · Dating app usage intention before and after COVID in the U.S. Published by S. Dixon, Apr 28, As of April , 70 percent of dating app users in the United ... read more
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Further Content: You might find this interesting as well. Topics Online dating worldwide Mobile app usage Online dating in the United States Online dating in the Netherlands Online dating and matchmaking in China.
Learn more about how Statista can support your business. April 11, Dating app usage intention before and after the coronavirus COVID pandemic in the United States as of April [Graph]. In Statista. Accessed September 16, As for the time being, Statista outlines the TOP 5 countries by the revenue amount:.
In the USA alone, there are about 43 million active dating app users. However, the most promising region in terms of dating app usage growth is the Asia-Pacific. By , it is projected to outpace all other areas due to increasing smartphone usage stats and the growing adult population. Some reports state that the cultural barriers in Asian countries may hold people back from casual dating that may affect the growth of the Asian online dating market.
Users in countries like China are more likely to find partners for long-term relationships than casual hookups. For this reason, the Asian-Pacific market may stay smaller than North American and European markets. The growing trend in the dating app sector will remain for the next few years, with more and more users activating accounts in North and South America, Europe, and Asia. Past and Projected Global Dating App Revenue Source: mydatingadviser. While numerous research provides slightly different estimations for the future figures, all of them unanimously predict stable revenue growth for online dating services.
Since the lockdown began in March , people started using online services more actively in general. Due to physical limitations, online communication and entertainment have become significantly more popular. Since people cannot meet in person, many have adapted to finding someone online. The eMarketer report from August shows the predicted dynamics of smartphone dating app users as follows:.
Smartphone Dating App Users Source: www. In , there was a significant increase of The total number of smartphone dating app users reached However, the total number of smartphone dating app users will still be higher than the pre-pandemic.
Since the report is from August , there was no clear picture regarding the end of the pandemic. When the pandemic is over, people naturally will trend back more towards connecting and communicating offline. However, many of them will still prefer finding partners for relationships online.
The lockdown also made UK and US users interested in new types of dating activity. It may slow down the growth of online dating consumers.
The popularity of mobile-based dating applications has been steadily growing over the past five years. Some experts assume that the number of mobile dating app users will drop in and then rise again by They relate the temporary decrease to the end of the pandemic.
MyDatingAdvicer reports the online dating app usage statistics for as follows:. Online Dating App Usage Statistics Source: mydatingadviser. Most top dating products specialize in providing casual dating experiences. However, their marketing strategies are different. For instance, Bumble and Hinge position themselves as the products for relationships. Tinder is famous for its casual hookup experiences.
The diversity of provided services reflect customer preferences and allow each product to occupy its own niche on the market. See the monetization models used to compensate the cost to develop a dating app and make it profitable in the long run. Most Popular Dating Apps Worldwide May Source: www. This Statista graph displays the top market leaders by revenue from monthly in-app purchases. Another chart by MyDatingAdvicer shows the global dating app stats based on monthly active users:.
Global Dating App Market Share, Sources: Airnow, DSR, Mixpanel. For the time being, Tinder and Badoo are the two largest mobile dating platforms in the world. However, Tinder has gained more popularity, and Badoo has experienced a decrease in active users over the past 5 years. The biggest challenger to Tinder is Bumble, which actively conquers European and North American markets. The statistics by monthly downloads reflect the pace of the growing audience for each dating market player.
Here are the TOP 10 mobile apps according to a report conducted by Statista in cooperation with AppMagic:. These are the latest figures from May that reflect the leaders among more than existing apps and websites in the dating industry.
Many of them are highly specialized and cannot be global dominators on the market. They promote dating among narrow social groups by religion, race, location, or other criteria. Tinder sits on top of any report as the most popular app in the world of dating.
It has stably shown the highest dating app revenue and usage statistics over the last decade. The second most downloadable dating app, Badoo, has less than half the monthly downloads, followed by Bumble, which is 3. These are the three global leaders most worth looking at. Tinder was founded in by Hatch Labs, the startup incubator of InterActiveCorp. It has revolutionized the industry with its unique swiping UI technology. When a user likes the suggested profile, they swipe to the right.
When a user wants to skip the offered profile and move on to the next one, they swipe to the left. It was free initially. Then later, the team added a few paid subscriptions with additional features. Now users spend more money on Tinder than any other dating app, as an App Annie survey shows. Here is a short overview of the Tinder statistics:. Tinder is not the largest dating application in the world. However, it is the most famous one. It is widely discussed and mentioned almost everywhere.
It has become a standard in social dating that any other competitor can hardly supersede. Badoo was launched as a dating website in by Andrey Andreev, a Russian entrepreneur. Soon the team launched a Facebook app, followed by iOS and Android native apps a few years later. It occupies Yet, it is almost non-existent in the US market, the most significant profit-generating region in the industry.
Overall, it has pretty standard features like swipe-to-match, search filter, chatting, video calls, etc. The team pays much attention to safety: moderators monitor the content. A selfie request can be initiated randomly during video calls to ensure you are not fake. Here are the Badoo numbers:.
Currently, Badoo is owned by Bumble Inc, the company that also owns Bumble, the 3rd most popular dating app. Bumble was founded by Tinder co-founder Whitney Wolfe Herd and Badoo co-founder Andrey Andreev in In Bumble, only a woman can make the first move by messaging the male user if there is a match. If no messages are sent over the first 24 hours, the pair is unmatched. Customers liked such a pro-feminine approach. Over the first month after release, Bumble was downloaded more than thousand times.
In this article, we'll be looking at the statistics that make up the mysterious world of online dating. More and more are using online dating to find their match, and this number is growing every year. But has the huge growth in online dating sites and apps actually helped us be more successful in our love lives? How many of us who have ever used a dating site as a way to meet someone, have met someone that we have started a serious relationship with?
Has the increased usage of dating sites and apps simply improved the quantity we date as opposed to the quality? Here in this article, we look at online dating statistics and what users say about their success with using online dating sites to help their love lives. We have compiled over 97 different facts and statistics about online dating. We investigate what online daters say about any relationship that they have started online. We ask if they say they have ever found true love and whether they like someone seriously through the use of online dating sites and apps.
It goes without saying that the use of dating sites or apps has increased and that there are more and more online dating users looking to start a relationship with men or women around the world.
Below, we look at the exact number of online dating users in the US between and the projected usage up to While the rate of growth slows down, we can see that over 7 years, from , there are going to be an extra 10 million people using online dating platforms as a way to meet someone.
If you consider that apps like Tinder were established less than 10 years ago, who knows how we will use a dating site or app years in the future. More and more dating sites or apps will use our online information to target us so that we make more efficient use of the online dating experience. People are increasingly more open about their sexual orientation and sexual preferences. This gives dating sites and apps more scope to focus on specific sections of the population.
So what are the sections of the population that have used a dating site or app? It perhaps goes without saying that more and more people have online dated, but who are the biggest users exactly?
And more importantly, what percentage of those have ever married or been in a committed relationship with someone they met on a dating site or app? In the below graph, we can see that just under a third of the US population have ever used a dating site or app. The types of people that use online dating platforms also produce a lot of interesting online dating statistics too. While the race of those using online dating users is broadly equal, as well as the usage by gender is about equal, the LGB community is far more prevalent in terms of online dating.
Interestingly, it is this section of the population that has the greatest number of successful relationships, too, when it comes to meeting someone online. Another way to categorize online daters is to see what age range they fall into. The biggest users in that respect, by far, are those in their twenties. Almost half of those that have ever used a dating site fall into this bracket.
Even a different study by YouGov confirms the differences between men and women when it comes to using online dating sites. While the figures are not exactly the same as those found above, YouGov found that almost 40 percent of all men have used online dating as a way to find a partner online. Breaking down online daters and online website users into where they come from in the USA also generates some enlightening online dating statistics.
There are some apps that are used by perhaps predictably larger amounts of the population in certain regions simply down to the natural makeup of the public - like However, eHarmony sees most of its users, at That is a huge proportion of their users that come from just one area. As briefly alluded to from our first graph, the younger generations seem to be the main users of online dating sites and apps. According to YouGov, it is almost half of the population of year-olds in the US say they have ever used a dating site or app.
By far the biggest stand-out dating statistics studies, that see who has ever used a dating website, highlight that the huge section of society that has logged onto a dating site or app are members of the LGB community. This could be because it still remains easier to find other members of the LGB community online, so this could be set to change with more and more people far more open about their sexuality.
So now we know what type of people have used online dating platforms, what online dating statistics are generated if we look at what platforms are the most popular? While some online dating statistics vary in some findings, there is a particular area that seems to stand out across any study.
The resounding answer is that Tinder seems to be the most used by far. These statistics are perhaps not surprising - it is so well known and the ease of use within the app is undoubtedly a reason why it has been so successful.
Sadly there are no hard statistics that will prove what online daters look for first in the profile of either female users or male users. All men and women will typically look for something different in many online profiles. However, if you use online dating as a way to meet men or women for romantic purposes, there are a number of things that can improve your chances of striking up a connection with someone. Firstly, it can be a great idea to ask your friends for help.
These could well be traits that you would have otherwise overlooked. Cliches often have the effect of making people roll their eyes when they read many online dating profiles. Statistics do show that people in general - if they use online dating or not - are all drawn to those that tend to be happier. There seem to be no statistics that prove which interests or hobbies larger sections of the population are drawn to over others.
Finally, in terms of photos, again there are no hard statistics that have an overriding direction on what we should all use in online dating profiles dating-wise. Presumably, this is because it points towards how we all have highly diverging wants and needs in a partner.
With honesty in mind, it is better in the long run to use an up-to-date photo. Some statistics say that action shots get the most hits but some statistics argue that photographic portraits are the best for use online. It is all very well looking at online dating statistics in terms of demographics, but before users decide whether dating sites or apps will be useful for their purposes, they need to know what other users intend when they sign up for online dating platforms.
So what are the reasons people use online dating? Is it really to find a lifetime partner? Or is it more often than not only ever used to find a sexual partner?
Is it to have an affair? Kaspersky did some work on generating online dating statistics behind why both male users and female users sign up to online dating sites. Some of their findings were quite surprising. While the majority of people did admit that they have used a dating site simply for fun, a large proportion of people use them to find friends, too.
The next largest reason is perhaps an intention that sits somewhere in between finding friends and just having a good time - around a quarter of all users or online daters, users say they sign up to sites or apps to have a good time with an interesting person. There are, of course, people who use it with the more commonly believed stereotypical intentions in mind. However, in terms of people using online dating sites or apps to find a serious relationship or marriage partner, men still were the biggest group to admit to using them for this intention.
This is perhaps surprising - many people would imagine that it is women who used online dating as a means to find a committed partner. Dating online in the main remains safe. If you use online dating as a way to meet other female users or other male users, you will be totally secure as long as you follow a few recommendations to maintain your safety at all times. These measures protect two parts of your life - both physically if you ever meet someone you have contacted online and also your online data.
Both are crucial to keeping secure so that you do not fall victim to any crimes. With respect to your online data, it is imperative that you secure your networks and your devices. This means using strong passwords and password management systems to ensure that your devices cannot be hacked into.
Secondly, ensure that you are always using a secure network. If you are in your home, protect your own network by using a password - again with the help of a password management system - and if you are out, ensure that you either do not divulge any passwords over the network you're using or any sensitive data. This means you never tell the people you are contacting your address, your bank account details, or any other unique identifiers that can work towards a picture that helps an online criminal commit identity theft.
Secondly, ensure you do not become part of another horrible set of statistics as a person that has an ill-fated meeting with a person they have met online. Both men and women are both capable of falling victim to someone who says they are someone they are not. There are some men and women out there that use online dating sites to meet others with wrongful intentions.
To ensure that you protect yourself against these men or women when you use online dating, try to meet them in public places until you are sure they are safe. Always tell others where you are going and who you are meeting too so that they know your movements in advance. All these things will work towards maintaining your safety at all times. With the rise of internet dating, there has also been a rise in how people abuse the system of online dating sites and apps.
As such there are, quite rightly, a number of concerns the public has when they are dating online and meeting other men and women through the use of the internet.
The implications of this are large and can have a material impact on a user's life if hackers do in fact manage to get their illegal software installed on users' handsets and networks. Many more concerns continue along the same vein with a similar portion of all users admitting their worries. Additionally, there are some other more physical worries and concerns that users say prey on their minds. Some male users and female users of a dating site or app say that they worry about meeting up with someone in real life who is not who they say they are.
From there, users either are anxious that at best the person they eventually meet has simply lied about their physical appearance or worse that they are a criminal seeking out vulnerable people to attack in either a physical or psychological way.
Yet of all the concerns that users were questioned about, less than half of them admitted that they worry about the fear of rejection. Given all the pitfalls that can happen from being too relaxed about giving out your personal information over a dating site or app, many people do try to hold back on what they say about themselves. This can be counter-productive, however, when you are trying to meet someone online, how long does it take before online daters start giving out personal information.
The general statistics from Kaspersky found that there was broadly a fairly balanced approach to how long divulging details take. For some, it takes more than several months, yet for others, it takes just minutes or hours. Breaking down these online statistics further, a quarter of all female users take more than several months to give out information. But in this day and age, where we all use online dating far more and it is so much more accepted by our culture, how many users lie on their profile?
Looking at the statistics, the biggest proportion of users that lie on their profiles tend to be those in their late 30s to mids. Of that group, the ones most likely to lie are male. They say that they do this for fun , though it is not clear what they lie about to get their kicks from.
Other interesting statistics are that younger women or men, in the 16 age group are likely to lie on their profiles to protect themselves. It is female users in this group particularly that are most prone to do this. Finally, one very interesting set of online statistics comes from those that want to use online dating as a way to meet people, but they lie because they are afraid that they will be recognized by others that they know already.
· Number of online dating users in the U.S. m. Number of U.S. smartphone dating app users. m. Overview. United States: online dating revenue Share of · The number of users on online dating apps and sites continues to increase. 1. The Number of Dating App Users Grew to Million in Even though dating apps have · Dating app usage intention before and after COVID in the U.S. Published by S. Dixon, Apr 28, As of April , 70 percent of dating app users in the United · Nearly million online users of dating services were forecast for , with million users of matchmaking services and 70 million casual daters. The global revenue of ... read more
The popularity of mobile-based dating applications has been steadily growing over the past five years. com as of April 2. In the 21st century, dating websites were replaced by dating apps. When a user likes the suggested profile, they swipe to the right. Corporate solution including all features. com might be the platform for you. Share 2.Online dating app usage statistics Security Services. Plus, broadly speaking, this is a reason that is common across all age groups and both genders. From the same research by Healthy Framework, we can see that a quarter of users talk to four or five people at once. These are the three global leaders most worth looking at. Please do not hesitate to contact me.